Business & Lab

Business by day, lab by night

As a manager at the companies I work for, I've built systems and made improvements — and keep making them — and I bring that same company-grade rigor to my own projects.

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2026(1)
1M Impressions per Month, $0 Revenue: A Programmatic SEO Post-Mortem
2026-06-21 · 4 min

1M Impressions per Month, $0 Revenue: A Programmatic SEO Post-Mortem

I reached a million Google Search impressions with more than 10K clicks a month, yet generated zero dollars. Here is the post-mortem of camiler.org.

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#seo#projects
2025(6)
Cash or Installments? – The Story Behind PeşinTaksit
2025-10-30 · 3 min

Cash or Installments? – The Story Behind PeşinTaksit

Financial decisions aren’t always rational — especially in environments where inflation moves faster than logic. In Turkey, where annual inflation has…

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#projects#fintech
Redar: AI-Powered Summaries for KAP Disclosures and Open Sources
2025-10-30 · 3 min

Redar: AI-Powered Summaries for KAP Disclosures and Open Sources

Financial information in Turkey moves fast, and most of it arrives in dense, inconsistent formats. Redar is my answer: an AI-assisted analysis system that…

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#ai#fintech#projects
Beyond the bot: lessons from building a chat system for global patients
2025-07-13 · 5 min

Beyond the bot: lessons from building a chat system for global patients

A year of running a real medical chatbot, VaniBot — what it taught me about trust, multichannel integration, real cost, and choosing a hosted LLM over open source.

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#ai#chatbot#healthcare
From Rules to Decisions: The Real-Time Sales Intelligence Platform We Built at Vanity
2025-06-26 · 6 min

From Rules to Decisions: The Real-Time Sales Intelligence Platform We Built at Vanity

How we transformed Vanity's manual lead routing into a real-time, automated decision support and sales force management engine handling 100K yearly leads.

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#bizops#revops#automation
An SEO Experiment in a Low-Competition SERP with Google Maps and OpenAI
2025-06-05 · 6 min

An SEO Experiment in a Low-Competition SERP with Google Maps and OpenAI

How I built camiler.org using Fastify, Nuxt 3, Google Maps API, and OpenAI to target a low-competition, high-volume search niche.

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#seo#projects
Why I’m Building RankExtension: Making Google Search Console Actually Make Sense
2025-06-05 · 4 min

Why I’m Building RankExtension: Making Google Search Console Actually Make Sense

Google Search Console is full of numbers—clicks, impressions, CTR, average position. Let's look at why I'm designing a browser extension to bring clarity.

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#seo#projects