Business by day, lab by night
As a manager at the companies I work for, I've built systems and made improvements — and keep making them — and I bring that same company-grade rigor to my own projects.
ProductLog: The Platform I Built for Myself First
I kept needing a place to document what I was building — not for an algorithm, not for a launch moment, just for the work itself. So I built one.
Read →
The AI Visibility Illusion: What Bing's Citation Share Data Actually Reveals
A new category of consultants and SaaS tools is selling 'AI Visibility' optimization. Then Bing released its first real citation data — and it told a very uncomfortable story.
Read →
The New Evrenbal.com: A New Era and Blogging Philosophy
Why I moved away from WordPress to a Nuxt & Cloudflare Pages Git-based setup, the changing value of technical writing in the AI era, and my new blogging philosophy.
Read →
1M Impressions per Month, $0 Revenue: A Programmatic SEO Post-Mortem
I reached a million Google Search impressions with more than 10K clicks a month, yet generated zero dollars. Here is the post-mortem of camiler.org.
Read →
Cash or Installments? – The Story Behind PeşinTaksit
Financial decisions aren’t always rational — especially in environments where inflation moves faster than logic. In Turkey, where annual inflation has…
Read →
Redar: AI-Powered Summaries for KAP Disclosures and Open Sources
Financial information in Turkey moves fast, and most of it arrives in dense, inconsistent formats. Redar is my answer: an AI-assisted analysis system that…
Read →
Beyond the bot: lessons from building a chat system for global patients
A year of running a real medical chatbot, VaniBot — what it taught me about trust, multichannel integration, real cost, and choosing a hosted LLM over open source.
Read →
From Rules to Decisions: The Real-Time Sales Intelligence Platform We Built at Vanity
How we transformed Vanity's manual lead routing into a real-time, automated decision support and sales force management engine handling 100K yearly leads.
Read →
An SEO Experiment in a Low-Competition SERP with Google Maps and OpenAI
How I built camiler.org using Fastify, Nuxt 3, Google Maps API, and OpenAI to target a low-competition, high-volume search niche.
Read →
Why I’m Building RankExtension: Making Google Search Console Actually Make Sense
Google Search Console is full of numbers—clicks, impressions, CTR, average position. Let's look at why I'm designing a browser extension to bring clarity.
Read →