[{"data":1,"prerenderedAt":238},["ShallowReactive",2],{"post-\u002Fproductlog-the-platform-i-built-for-myself-first":3},{"page":4,"translation":189,"nav":191,"related":231,"random":232},{"id":5,"title":6,"body":7,"categories":165,"category":167,"date":168,"description":169,"draft":170,"extension":171,"image":172,"kind":173,"lang":174,"meta":175,"navigation":176,"path":177,"readingTime":178,"seo":179,"slug":180,"stem":180,"tags":181,"translationKey":186,"type":187,"updated":167,"__hash__":188},"posts\u002Fproductlog-the-platform-i-built-for-myself-first.md","ProductLog: The Platform I Built for Myself First",{"type":8,"value":9,"toc":157},"minimark",[10,60,63,66,71,74,77,80,84,92,95,126,130,133,136,139,143,146,149],[11,12,13,21],"blockquote",{},[14,15,16,17],"p",{},"💡 ",[18,19,20],"strong",{},"Quick Summary (TL;DR):",[22,23,24,31,48,54],"ul",{},[25,26,27,30],"li",{},[18,28,29],{},"The problem:"," No existing platform serves the real build-in-public workflow — X buries progress in noise, Product Hunt is for launch days only, Indie Hackers has drifted.",[25,32,33,36,37,47],{},[18,34,35],{},"The solution I built:"," ",[38,39,46],"a",{"href":40,"rel":41,"target":45},"https:\u002F\u002Fproductlog.net",[42,43,44],"nofollow","noopener","noreferrer","_blank","ProductLog"," — a community platform for makers to document their work as it happens, no algorithm, no performance pressure.",[25,49,50,53],{},[18,51,52],{},"Why I built it:"," I needed it for my own projects first. Sustainable motivation: my future work will always need it.",[25,55,56,59],{},[18,57,58],{},"Where it is:"," Early and honest. I am its first user.",[14,61,62],{},"Most side projects die because the founder loses interest. The product solves a problem that felt urgent for a few weeks, then less so, then not at all.",[14,64,65],{},"I wanted to build something where that couldn't happen. The answer was obvious once I saw it: build the tool you personally cannot do without.",[67,68,70],"h2",{"id":69},"the-problem-i-kept-running-into","The Problem I Kept Running Into",[14,72,73],{},"I build things in parallel. Projects at different stages, different audiences, different timelines. And every time I wanted to document what I was actually doing — not a polished launch post, not a milestone tweet, just the real ongoing work — I had nowhere to put it that made sense.",[14,75,76],{},"X is real-time and algorithmic. Progress that doesn't perform gets buried. Product Hunt is for launches, not for the year of work before them. Indie Hackers was the closest thing, but it has drifted toward a format that rewards storytelling over honest ongoing documentation.",[14,78,79],{},"What I wanted was simple: a permanent home for the work itself. Updates, roadmaps, decisions, wrong turns. Not optimized for virality. Not dependent on a launch moment. Just the record.",[67,81,83],{"id":82},"what-i-built","What I Built",[14,85,86,91],{},[38,87,46],{"href":40,"rel":88,"target":45,"className":89},[42,43,44],[90],"dofollow"," is a community platform for makers who build in public. You document your project as it happens — what you shipped, what you changed, what you abandoned and why. Other makers follow along, ask questions, share their own work.",[14,93,94],{},"No algorithm decides what surfaces. No performance metric tells you whether your update was \"good enough.\" The feed is chronological and honest.",[14,96,97,98,104,105,111,112,118,119,125],{},"The Stories section — where I publish longer pieces about the build — lives at ",[38,99,103],{"href":100,"rel":101,"target":45,"className":102},"https:\u002F\u002Fproductlog.net\u002Fs",[42,43,44],[90],"productlog.net\u002Fs",". That is where I have written about ",[38,106,110],{"href":107,"rel":108,"target":45,"className":109},"https:\u002F\u002Fproductlog.net\u002Fs\u002Fevrenbal\u002Fwhy-im-building-a-build-in-public-platform-on-the-open-web",[42,43,44],[90],"why I built it the way I did",", ",[38,113,117],{"href":114,"rel":115,"target":45,"className":116},"https:\u002F\u002Fproductlog.net\u002Fs\u002Fevrenbal\u002Fthe-featurebase-trap-why-i-almost-built-productlog-the-wrong-way",[42,43,44],[90],"the strategic mistake I almost made",", and ",[38,120,124],{"href":121,"rel":122,"target":45,"className":123},"https:\u002F\u002Fproductlog.net\u002Fs\u002Fevrenbal\u002Fcold-starting-a-community-platform-with-zero-audience-and-one-hour-a-day",[42,43,44],[90],"how I am approaching the cold-start problem",".",[67,127,129],{"id":128},"why-this-one-wont-die","Why This One Won't Die",[14,131,132],{},"I have one hour a day. No external funding. A family. The standard conditions under which most side projects quietly disappear.",[14,134,135],{},"The reason I am not worried about losing interest is structural: my next projects will need ProductLog. Every new thing I build, I will want to document somewhere. That somewhere is now a platform I own and control. The motivation is baked in, not borrowed from enthusiasm.",[14,137,138],{},"There is also something clarifying about being your own first user. Every friction point I hit as a maker using ProductLog is a bug I have to fix. Every feature I wish existed is a feature I should probably build. The feedback loop is immediate and personal.",[67,140,142],{"id":141},"what-it-has-to-do-with-everything-else-i-write-about","What It Has to Do With Everything Else I Write About",[14,144,145],{},"I write on this site about building in the AI era — what it actually looks and feels like to ship products when AI is part of the workflow, not just the subject of the conversation.",[14,147,148],{},"ProductLog is part of that. It is a project built with one hour a day, no team, and AI as a genuine collaborator — not a toy, not a threat, just a tool that makes the work possible at a scale it otherwise would not be.",[14,150,151,152,125],{},"If you build things and you want a place to document the real process, come take a look: ",[38,153,156],{"href":40,"rel":154,"target":45,"className":155},[42,43,44],[90],"productlog.net",{"title":158,"searchDepth":159,"depth":159,"links":160},"",2,[161,162,163,164],{"id":69,"depth":159,"text":70},{"id":82,"depth":159,"text":83},{"id":128,"depth":159,"text":129},{"id":141,"depth":159,"text":142},[166],"business",null,"2026-06-23","I kept needing a place to document what I was building — not for an algorithm, not for a launch moment, just for the work itself. 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